*** START OF THE PROJECT GUTENBERG EBOOK 65305 *** CHRISTMAS MAGIC ALL THROUGH THE HOUSE FOR ALL YOUR GIFTS using “Scotch” brand tapes and “Sasheen” brand ribbon © 1950 3M Co. _“Scotch” brand Cellophane Tape leads to Christmas Magic_ [Illustration: _Fascinating peeking ... the clever, deceptively easy gift wraps possible when you team everyday objects with “Scotch” brand Cellophane Tape. It “sticks like crazy”!_ Your handiest Christmas helper. In 25¢ and 39¢ dispensers, 59¢ large economy-size roll.] [Illustration: Gift wraps] _Front row, left to right_: GIFT WRAP GROOMING. Package beauty begins when “Scotch” Cellophane Tape holds paper securely in place. STAY-PRETTY WRAP. It still looks pretty when box is opened. Just cover lid and base separately. Cut paper to cover lid, plus 1 inch extra on each side. Fold edges inside lid and fasten with tape (a). Cover base same as lid. Idea shown: Arrange thin paper strips in “x’s” on table. Press lengths of tape over “x’s” to pick them up and tape to box. [Illustration: a] PICTURAMA. Child’s play. Use magazine scenes for gift paper. For larger boxes, tape two or more pictures together. SPARKLING SYMMETRY. Lovely! Wrap 3 loops of tape, sticky side out, around a length of cardboard; space evenly (b). Place on box and press down loops; slip out cardboard (c). Repeat, alternating direction of loops on package. Sprinkle with glitter for the finishing touch. [Illustration: b] [Illustration: c] _Back row, left to right_: CHECKERBOARD. Imaginative! Tape down equal-sized squares of construction paper to gift wrap. Make small loops of tape, sticky side out (d) and place on box. Press wrapped Christmas candies to tape loops. [Illustration: d] MONEY TREE. Attach new pennies to gift wrap with tape loops (d above) in rows as shown. For extra glamor between pennies, fold back ends on lengths of tape (e) and press, sticky side out, to box. Sprinkle with glitter. [Illustration: e] SNOWFLAKE DAZZLER. So sparkly! Cut 2 snowflake shapes from gift wrap paper. Use first for package center; cut second into four equal parts for corners (f). Back up openings with cellophane tape and sprinkle with glitter. Attach to box with tape loops (d above). [Illustration: f] _Gift wrap glamor at a touch with the color of “Scotch” brand Gift Tapes_ [Illustration: _Gay-as-the-season effects come easy with happy-looking “Scotch” Gift Tapes—in many modern new patterns and solid tones. And these tape-touched gifts go through the mails with beauty unmarred._ In lively patterns and colors ... 10¢ rolls, 25¢ and 39¢ dispensers.] [Illustration: Tape effects] _From left to right_: SHIRT TALE. Lively, masculine! Make shirt outline with colorful gift tape. Attach buttons with “Scotch” Cellophane Tape (a). Add a “Sasheen” bow tie. [Illustration: a] “FUN UNLIMITED” TRAIN. Pure whimsey! Bright gift tape outlines train. For button “wheels” and “eyes,” make plain tape loops, sticky side out (b). Place loops on package; firmly press buttons to loops. Tape on gift paper cylinders for “nose” and smokestack, add a puff of cotton for smoke. [Illustration: b] DIAMOND GLITTER. Eye-stopping! Wind gift tape, sticky side out, around ruler (c). Place ruler on box; press down “spiral” securely. Ease out ruler (d). Make another “spiral” and place beside first on package. Sprinkle with glitter. [Illustration: c] [Illustration: d] DOUBLE-TAKE TAPE. Top each length of tape with a narrow width in contrasting color. Only the magic of gift tape permits such “stop-and-start” designs! NAME DROPPER. No mistaking gifts when you spell out names in gift tape (e). _Tip_: For extra ease, form letters first on any glass surface; lift all and place on box. [Illustration: e] MERRY MAKINGS. Sign of the season! Center “Scotch” Brand “Merry Christmas” Tape on box. Frame with smart solid tone tape for tailored elegance. _The festive “Magic Bow” ... yours and only yours with “Sasheen” brand Ribbon_ _None so fair, none so foolproof as the one and only “Magic Bow”._ _Let it be the basis for beauty of all your be-ribboned holiday gift wraps._ “MAGIC BOW” INSTRUCTIONS To use later as “tie” ribbon, cut off 8″ length of “Sasheen.” Tear in half lengthwise. PRE-FAB STAGE: [Illustration: a] (a) Cut 2 to 3 yards of ribbon, depending on size of bow you wish. Form a circle and tape end in place. Roll up ribbon. [Illustration: b] (b) Press circle together and fold in half. Start from outside edge and cut off corners, leaving ⅛″ center. [Illustration: c] (c) Using “tie” ribbon, knot securely at center notch. COMPLETING THE “MAGIC BOW”: [Illustration: d] (d) Pull out _inside_ loop to left, then down and across center notch with twist. [Illustration: e] (e) Repeat this action, pulling out next inside loop to _right_. [Illustration: f] (f) Continue alternating loops until all are pulled out at both ends. [Illustration: Magic bow effects] _Left row, top to bottom_: (Just a few of the lovely effects possible with “Magic Bows”.) FRANKLY FEMININE. _Christmas Stripe_ “Decorette” brand Ribbon makes this lacy and lovely “Magic Bow”. BOWS APLENTY. A pair of contrasting “Magic Bows” on _Bows_ wrapping paper. BERRY BRIGHT. Large red “Magic Bow” of “Sasheen” Ribbon. For extra elegance, tape holly sprigs or pine under bow. _Right row, top to bottom_: FROSTY SNOWMAN. Three “Magic Bows” form snowman. For hat, nose and eyes, tape paper shapes to bow. SUITCASE CHARMER. For handle, tape length of “Sasheen” to banding ribbon. Add a pair of pert “Magic Bows”. TWIN TRIM. Candy-striped “Magic Bow” teams with matching paper, aglow with snowmen. [Illustration: Ask for the “Magic Bow” ribbons—instructions on every roll.] _Only the “Magic Bow” way lets you make these scissor-snip variations_ [Illustration: _Gift wraps to make eyes dance—and all stemming from the basic “Magic Bow”. Only “Sasheen” brand Ribbon, with its special backing, makes possible these ingenious variations._ Beauty team: “Sasheen” & color-matched gift papers] [Illustration: Magic bow variations] _Front row, left to right_: FROU-FROU BOW. Pert, frilly! Make a pre-fab “Magic Bow”. Cut from outer edge, crossing over ends of loops (a). Repeat at opposite end. Pull out loops as in “Magic Bow”. [Illustration: a] SHOOTING STAR BOW. A two-tone beauty! Make the pre-fab “Magic Bow”, starting by rolling together equal lengths of “Sasheen” in contrasting colors. Make angle cuts at each end (b). Pull out loops as in “Magic Bow”. [Illustration: b] PINWHEEL BOW. A whirl of color here in lacy “Decorette.” Tie a pre-fab “Magic Bow” making only 6 or 7 turns for loop. Pull out all loops to _one_ side (not left and right) and arrange (c). [Illustration: c] _Back row, left to right_: PETITE WREATH. Make Petite Bows the “Magic Bow” way with _1 yard_ of “Sasheen”. Use “tie” ribbon of contrasting color and knot to show. Tape bows to box. POINSETTIA BOW. A crush-proof traveler. With _1 yard_ of “Sasheen”, make pre-fab “Magic Bow”. For petals, make cuts from outer edges toward loop end (d). Pull out bottom petals from left to right, twisting so shiny sides are up. Arrange top petals same way—no twisting needed. Nice touch: Tape ribbon pennants or leaves under bows. [Illustration: d] TWO-IN-ONE BOW. Make pre-fab “Magic Bow” using _off-center_ cut (e). Pull out long loops first and arrange in outer circle. Pull out shorter loops for a bow-within-a-bow the easy way! [Illustration: e] [Illustration: table centerpiece and window] TABLE SPLENDOR. Trim net-covered tablecloth with gift tape. For centerpiece, tape goblet to cake plate. Set hurricane chimney or glass vase on plate (a) and fill with tree balls. For tree outline, run gift tape from chimney top to the plate edge. [Illustration: a] CATHEDRAL WINDOW. Let your imagination be your guide! Use crayon to draw design. (Try tree shapes, holiday “scenes”, greetings.) For idea shown, tape on triangles of colored cellophane. Then outline your design with gift tape. _Set the scene for fun with gay gift tape_ [Illustration: _All through your house a festive air will reign when you let the holiday color of “Scotch” brand Gift Tape brighten decorations, household objects. In colors, patterns, gleaming metallics—gift tape has gone glamorous!_ Treat yourself to a selection of widths and colors—10¢, 25¢, 39¢.] [Illustration: KIDDIE CARDS. What good fun—when youngsters make their own cards. Needed: scissors, paper, lots of bright “Scotch” Gift Tape—and observe the lively results!] [Illustration: CHRISTMAS EVERYWHERE. Let your imagination run riot! Use gay gift tape for a happy note on your wastebaskets, bulletin boards, mirrors, flowerpots, match books.] [Illustration: DOOR DECOR. Tape gift paper to tree-shaped cardboard. Add gift tapes to please. (Cover with plastic wrap for weather-proofing.) Tape on ornaments or rope beads.] [Illustration: FAMILY GREETING CARDS. Give the warmth and quick color of “Scotch” Gift Tape in holiday designs to popular photographic greeting cards. Pretty, so personal.] _Make yours a “Friendship House” with these touch-of-tape ideas_ _Pretty way to decorate and please friends, too ... displaying their cards with the Christmas Magic touch of “Scotch” brand Cellophane Tape._ [Illustration: FRIENDSHIP WREATH. Simply tape Christmas cards to a “hula hoop” for dramatic wall decoration! (b).] [Illustration: b] [Illustration: “FRIENDSHIP GIFT” IDEA—NEW DÉCOR DISPENSER, 98¢. Attractive way to keep “Scotch” brand Cellophane Tape always at hand in kitchen, den or family room. Four home-décor colors—non-slip bottom for dispensing tape with one-hand ease—scratchproof rubber-padded base. Tape not included, so try this wrapping idea: Add a 59¢ economy-size roll (4 times the tape of a 25¢ roll) as the eye of a gay “Santa” face—plus ornament for eyeball, shaped paper for wink, cotton for beard. Wonderful gift for friends, neighbors—or as a party prize.] [Illustration: FRIENDSHIP TREE. Loop a length of tape around branch and fasten to Christmas card (a). Cards taped to mantel or mirror add a bright air, too! Note: Never use tape on wallpaper or painted walls. GLITTER WANDS. For tree, mantel, staircase. Cut tape in varying lengths. Sprinkle with glitter, leaving a “bare” space at both ends. “Thread” ornament with tape at bottom end (c).] [Illustration: a] [Illustration: c] _A potpourri of tips for home and gifts_ [Illustration: WEATHERPROOF YOUR MAILING LABELS. Smart and simple trick when mailing gifts. Protect addresses from ink-smearing snow or rain: cover them completely with “Scotch” brand Cellophane Tape to help assure safe arrivals.] [Illustration: GIFT TAGS. A great new idea! “Scotch” brand Gift Tapes you can write on—plus bright stickers. 10 on a roll. Just snip them off and press down for new labeling speed and ease.] [Illustration: IDENTIFY GIFT GIVERS. End “thank you” note mix-ups. Keep “Scotch” Cellophane Tape at hand during the bustle of opening gifts: use it to attach givers’ names to packages (or to gifts) as they’re opened.] [Illustration: STOCKING STUFFER. Drop several rolls of “Scotch” Cellophane Tape ... or leftover rolls of Gift Tape ... in the youngsters’ Christmas stockings. Just watch them put the tape to creative use during many play time hours.] [Illustration: DAZZLE WREATH. Front-door dress-up with Glitter Bows (or any “Sasheen” bow). Make “Magic Bows”. Then press loop ends together (a) and cut V-notches in as many loops as you like. Back cutouts with “Scotch” Cellophane Tape and sprinkle with glitter. Form a wire coat hanger into a circle and tape or tie on bows.] [Illustration: a] [Illustration: CHRISTMAS STORY ON TAPE. The holiday classic, “’Twas the Night Before Christmas”, re-told and pictured on a roll of “Scotch” Gift Tape. Fun to tell from start to finish on children’s gift wraps or Christmas cards.] [Illustration: CENTERPIECE CAKE. Focal point of your festive holiday table ... this gay cake with Fluffy White Frosting. Make 2 “Magic Bows” of “Sasheen”. Tie a bow to each side of a cluster of four candy canes; tuck in center of cake. Dot sides with crumbled candy cane.] [Illustration: COVER PACKAGES: _Front row, left to right_: _Tree Tapecraft._ Gift tape makes tree design. _Glitter Magic._ Make Glitter Wands (see “Friendship House” page). Fasten with a long loop of tape, sticky side out; press flat. Sprinkle with glitter. _Christmas Carnation._ Make “Magic Bow”. Crush together loops, snip off ends (b). _Glitter Bow._ Make as in Dazzle Wreath, this page. _Name Dropper._ Spell out names with gay gift tape. _Back row, left to right_: _Bow Magic._ Make a large “Magic Bow”. _Harum-Scarum._ Even left-over ends of gift tape look glamorous here. _Holly Bait._ Add sprigs of holly (or pine) using “Scotch” Cellophane Tape.] [Illustration: b] [Illustration: WRITE IN for the “how-to” of creating flower bows the “Magic Bow” way. From daisies to dahlias, these “Sasheen” bows rate raves with little extra effort—glamorize gifts. Send to Dept. GBA-129, 3M Co., St. Paul 6, Minnesota.] “SCOTCH”, “SASHEEN”, “DECORETTE” and “MAGIC BOW” are registered trademarks of 3M Co., St. Paul 6, Minn. Export: 99 Park Ave., N.Y. Canada: London, Ontario. “Magic Bow” and method of making patented U.S. Pat. No. RE23835. [Illustration: 3M COMPANY] Minnesota Mining and Manufacturing company ... WHERE RESEARCH IS THE KEY TO TOMORROW [Illustration: Wraparound cover] Transcriber’s Notes —Silently corrected a few typos. —Retained publication information from the printed edition: this eBook is public-domain in the country of publication. —In the text versions only, text in italics is delimited by _underscores_. *** END OF THE PROJECT GUTENBERG EBOOK 65305 ***